Run your whole business on one platform

Serow is the intelligent ERP & POS that connects inventory, purchasing, selling, accounts and analytics — across every branch, in real time.

app.serow.app/
Search products, orders, customers…
JD

Welcome back,

John Doe

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Current Balance

KES 47,489,210

This year
JanFebMarAprMayJunJulAugSepOctNovDec

Recent Transactions

Show All

Light Co.

Supplier payment

- KES 12,500

Massy Market

POS settlement

+ KES 48,900

Financy Matt

Customer invoice

+ KES 9,800

Bidco Africa

Bulk purchase order

- KES 51,800

Dolasio Company

Wholesale order

+ KES 10,480

Money In

▲ 25%

KES 32,480,720

Money Out

▼ 8%

KES 8,578,400

Trusted by leading businesses across Kenya and beyond

MustardMustard
Shell SelectShell Select
LifenicLifenic
Ace CareAce Care
TransliteTranslite
CCroswell
BlueberryBlueberry
TTarachem
RRaychem
RReston
MMediExpert
RRoadmore
NICMAANICMAA
MustardMustard
Shell SelectShell Select
LifenicLifenic
Ace CareAce Care
TransliteTranslite
CCroswell
BlueberryBlueberry
TTarachem
RRaychem
RReston
MMediExpert
RRoadmore
NICMAANICMAA
One connected flow

From purchasing to selling, in one loop

Every step talks to the next. A purchase order becomes stock, stock becomes a sale, and every sale flows straight into your books and dashboards — no double entry, no gaps.

01
Purchasing

Purchase Order

Smart & bulk ordering suggests what to buy across branches from real demand.

02
Accounts

Receive & Bill

Goods received notes auto-create supplier bills at your best negotiated pricing.

03
Inventory

Stock & Batches

Items land in inventory with autobatch tracking and expiry control per branch.

04
Multi-branch

Transfer & Count

Balance stock with interbranch transfers and verify it with mobile stocktake.

05
Point of Sale

Sell at the Till

Scan, sell and collect via M-PESA, card or cash with eTIMS-ready receipts.

06
Analytics

Account & Analyse

Every sale posts to your books and feeds daily summaries and live dashboards.

Purchase Order
Receive & Bill
Stock & Batches
Transfer & Count
Sell at the Till
Account & Analyse
Purchasing intelligence

Smart ordering across every branch

Serow reads your real demand and stock cover, then filters by branch, supplier and category so you buy exactly what each outlet needs — in one bulk order.

Explore purchasing
app.serow.app/purchasing/smart-order

Smart Ordering

Bulk purchase suggestions

Raise bulk PO · KES 642,800
All branchesWestlandsIndustrial AreaMombasa Rd
ProductBranchStockSuggestedBest supplier
Maize Flour 2kgWestlands14120
Bidco· 1,180 best price
Cooking Oil 5LMombasa Rd680
Pwani· 9,200 best price
Sugar 1kgIndustrial Area22200
Kabras· 138
Rice Pishori 5kgWestlands960
Capwell· 1,050 best price
Soap Bar 800gMombasa Rd3190
Bidco· 210

5 SKUs across 3 branches consolidated into one supplier-optimised order

KES 642,800

Buy smarter, not more

Filter, compare and consolidate — Serow turns scattered branch needs into one optimised order at your best supplier price.

app.serow.app/analytics

Analytics · This week

Business overview

Compare branches

Revenue

KES 4.82M

+12.4%

Gross margin

38.6%

+2.1%

Avg. basket

KES 1,240

+5.0%

Stockouts

7

-3

Sales trend

▲ 12.4%

Sales by day

Mon
Tue
Wed
Thu
Fri
Sat
Sun

Branch comparison

Westlands
92
Industrial Area
74
Mombasa Rd
61
Nakuru
48
Reports that drive decisions

Know your numbers in real time

Sales, daily collections, profit & loss and cashflow — all calculated live across every branch. Spot trends, catch dead stock and act before it costs you.

  • Daily summary delivered every morning
  • Branch-by-branch sales comparison
  • Profit & loss and cashflow on demand
Easy on the eyes

A polished dark mode for every late shift

Serow follows your system, or switch manually between light and dark. Every screen — from the till to your reports — is crafted for both, so closing up at midnight is as comfortable as the morning rush.

System aware Per-device setting True OLED black
app.serow.app
Search products, orders, customers…
JD

Welcome back,

John Doe

Request MoneySend Money

Current Balance

KES 47,489,210

This year
JanFebMarAprMayJunJulAugSepOctNovDec

Recent Transactions

Show All

Light Co.

Supplier payment

- KES 12,500

Massy Market

POS settlement

+ KES 48,900

Financy Matt

Customer invoice

+ KES 9,800

Bidco Africa

Bulk purchase order

- KES 51,800

Dolasio Company

Wholesale order

+ KES 10,480

Money In

▲ 25%

KES 32,480,720

Money Out

▼ 8%

KES 8,578,400

9:41

Stocktake

Live count

Scan to count

62 of 240 done

Coca-Cola 500ml

System 120 · Counted 118

-2

Fanta 500ml

System 96 · Counted 96

0

Dasani 1L

System 60 · Counted 64

+4

Minute Maid

System 48 · Counted 45

-3
Reconcile variances
Serow in your pocket

The shop floor companion app

The full Serow desktop suite runs your back office — and the mobile app puts scanning, selling and stocktakes right where the work happens.

  • Barcode scanning

    Scan to sell, receive or count using just your phone camera.

  • Mobile stocktake

    Walk the aisles and count stock live — variances update instantly.

  • Works offline

    Keep selling and counting with no signal; syncs when you're back.

Built for the way you work

Powerful features, thoughtfully designed

The everyday tools that keep your stock accurate, your branches aligned and your team fast.

Autobatch Tracking

Track lots and expiry dates end-to-end. Serow sells the oldest stock first so you never lose money to expiries.

Branch Comparison

See every outlet side by side — sales, margin and stock health — and spot the leaders and laggards instantly.

Daily Summary

A crisp end-of-day report lands every morning: sales, collections, top movers and what needs your attention.

Barcode Scanning

Scan to sell, receive or count. Add multiple barcodes per product for speed at the till and in the store.

Mobile Stocktake

Count stock from your phone, scan as you go, and reconcile variances in real time — no paper, no downtime.

Dark Mode

A polished, system-aware dark theme across every screen — comfortable from the morning rush to the midnight count.

50+BusinessesRunning on Serow
1M+TransactionsProcessed yearly
KES 500M+Sales valueTracked to date
23%Faster checkoutAverage per till
Partners

Seamless integrations with trusted partners

Serow connects with payments, tax systems and delivery platforms so you run every location with one workflow. We're open to any integration your business needs.

MP

M-PESA

Mobile money collections with instant reconciliation.

DX

Digitax

eTIMS-ready tax reporting and fiscal compliance.

GL

Glovo

Delivery integrations for fast order fulfilment.

PP

Pesapal

Card and wallet payments with flexible checkout.

Industries

Purpose-built for businesses like yours

All industries

Mini-Supermarkets

Keep shelves full, prices accurate and queues moving with fast barcode sales and reorder alerts.

Salons & Barber Shops

Combine services and product sales, track staff performance and close out every shift with ease.

Pharmacies

Stay compliant with batch and expiry tracking, controlled discounts and eTIMS-ready receipts.

Furniture Stores

Manage showroom and warehouse stock, quotations and delivery schedules in one flow.

Electronics Shops

Track serial numbers, warranties and bundles while keeping sales fast and accurate.

Bakeries

Plan daily production, control short shelf-life items and sell with smart promos.

Our happy customers

Businesses trust Serow to streamline operations, boost efficiency and turn real-time data into smarter decisions.

50+

Teams improved sales and inventory efficiency with Serow.

KKDKRNSW

Join 5,000+

satisfied members

We're not just another dashboard — we blend intelligent data insights, automation and simple design to help businesses manage inventory smarter and make decisions that drive real results.

After switching from another POS system to Serow, our business has been running smoothly and our books finally balance.
KK

Ken Kipchumba

Lifecare Pharmacy

Serow has been very helpful in tracking our inventory and stock batches — accuracy is up and waste is down. We're grateful.
DK

Daniel Kimeli

Euphoric

Since Ace Pharmacy has multiple stores, Serow made the process of managing all of them seamless from one dashboard.
RN

Rodgers Naburuki

Ace Pharmacy

Smart ordering tells us exactly what to buy across branches. Bulk purchasing that took a day now takes minutes.
SW

Sarah Wanjiru

Operations Director, LinkTrade Supply

Pricing

Choose the plan that fits

Flexible pricing for businesses of all sizes. All plans include 24/7 support and regular updates.

Lite

Perfect for small businesses

KES 3,000 / month

Up to 2 users

  • Inventory management
  • Point of sale
  • Accounting
  • Customer management
Start with Lite
Most popular

Standard

Great for growing businesses

KES 6,000 / month

Up to 5 users

  • Everything in Lite
  • Advanced analytics
  • Purchase order management
  • Multi-store support
Choose Standard

Enterprise

For large organizations

Custom

Unlimited users

  • Everything in Standard
  • Dedicated support & SLAs
  • Custom integrations & API
  • Data migration & training
Contact sales
Serow

Ready to transform your business?

Book a demo today and see how Serow brings purchasing, inventory, selling and accounting into one intelligent platform.